Home staging is the act of preparing a private residence prior to going up for sale in the real estate marketplace. The goal of staging is to sell a home quickly, and for the most money possible by attracting the highest amount of potential buyers. Staging focuses on improving a property to make it appeal to the largest number of buyers by transforming it into a welcoming, appealing, and attractive product for sale. Staging often raises the value of a property by way of reducing the home's flaws, depersonalizing, decluttering, cleaning, improving condition items, and landscaping. For vacant homes, rental furniture is used to create a living space the buyer could "see" themselves in. Properly executed staging leads the eye to attractive features while minimizing flaws.
Statistics show—The investment in the staging process is a smart business move because:
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For every dollar invested in staging, the seller receives as much as $4 back -
Since 88% of prospective buyers shop the internet even before contacting a Realtor, the listing online must be "show ready" or there may never be a request for a tour of the property. Strategic placement used in Professional Home Staging ensures that the first impression of the "home for sale" will be the right one! -
First impressions are vital—PROFESSIONAL STAGING gives your listing the edge by showing buyers what they want.
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The cost of Staging will be far less than the first reduction that a seller will make in the price when the property does not sell
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With all other factors being equal…A PROFESSIONALLY STAGED home will sell for more than its counterpart and in less time
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PROFESSIONALLY STAGED homes are able to compete with their main competition --- New Construction!
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A STAGED HOME will be easier for the seller to keep clean while the house is on the market and will also help them get a “head start” on packing for their move!
